Heidi Totten
    Heidi Totten - Business Strategist and Mentor

    10X Your Life & Business.

    I guide driven Gen-X women entrepreneurs to turn scattered ideas into sustainable systems and epic experiences—so you can scale your impact without sacrificing your soul.

    You've spent years caring for others and building your career.Now, everything is shifting.

    It's completely normal to feel lost about what's next. The identity shift after years of caregiving or career-building can leave you lacking clarity and confidence. You want to feel valuable and impactful, but the mental load is heavy. You shouldn't have to hustle to figure it out—alignment matters more than goals.

    The External Shift

    Navigating major life transitions after years of focusing on your family or a demanding career.

    The Internal Weight

    Feeling lost, lacking confidence, and carrying a heavy mental load without a clear direction.

    The Philosophical Truth

    Hustle isn't the answer. True transformation comes from systems over goals and alignment over grind.

    Heidi Totten - Founder of 100 Humanitarians International

    Hi, I'mHeidi Totten

    I know the power of reinvention. I've navigated these exact identity shifts and discovered that wishing for change isn't enough.

    As an author, entrepreneur, and the founder of 100 Humanitarians International, I guide Gen X women through their own transitions. I believe that we don't rise to the level of our goals—we fall to the level of our systems. Together, we'll build the soul-aligned systems you need to step confidently into your future-self identity.

    • Empathetic mentor & seasoned business strategist
    • Founder of 100 Humanitarians International
    • 3X Amazon #1 Best-Selling Author

    My 3-Step Pathway

    Transformation doesn't have to be complicated.

    1

    Clarify

    Define what you actually want now.

    2

    Simplify

    Turn ideas, tools, and goals into simple, usable systems.

    3

    Implement

    Take consistent, aligned action that builds real momentum.

    My Core Pillars

    The foundational principles that guide everything we build together. Click to dive deeper into each concept.

    How We Can Work Together

    Choose the level of support that aligns with your current season.

    Membership & Systems

    Join a community of like-minded Gen X women and access the foundational soul-aligned tracking and business systems.

    Explore Membership

    Strategy Sessions

    Work directly with me in a 1:1 capacity to map out your future-self identity and build custom systems for your life and business.

    Let's Chat

    Retreats & Experiences

    Step away from the daily grind. Join our transformative humanitarian experiences in Kenya to reconnect with your deepest purpose.

    Discover Retreats

    The Transformation

    Before

    • Consuming courses but not moving forward
    • Scattered ideas and unfinished plans
    • Questioning what actually matters next

    After

    • Clear direction and focused priorities
    • Simple systems that support action
    • Consistent momentum and self-trust

    What Women Are Saying

    Transformations from the ecosystem.

    "Her skills as a business coach and life coach have helped me create shifts in my personal life and mindset to build the kind of business I've always wanted!"

    Millie H.

    Fitness Trainer

    "What I got out of it was the most freakin' amazing manifesting tool ever and SO much more! I use it all the time for every aspect of my life."

    Sandy P.

    Creator of The Candy Pan

    "Her business mind opened up ideas for my website and business that I would have never thought of. I am so excited for where my business is going."

    Cynthia S.

    Holistic Health Coach

    Ready to meet your future self?

    Join a community of intelligent Gen X women who are choosing alignment, connection, and clarity.

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